Piero’s is a restaurant, and Amico’s is a cocktail bar located in London.

Create the brand identity, typography, reference from the food – pasta and pizza, and the illustrative detail of the pattern.

While compositionally clean, letter size, spacing and stepped structure appear well-balanced and communicatively clear. Give the logo a layered quality and help to both unite and define the restaurant and cocktail.

Scope

  • Branding